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Pinterest UK launches Creator Inclusion Fund for Black creators and content producers

11 September 2023

A collage of photos of Black creators to celebrate the second edition of Pinterest's Creator Inclusion Fund

Ahead of Black History Month, visual inspiration platform Pinterest today announces the second edition of its Creator Inclusion Fund - this time specifically supporting UK-based Black creators and content producers. 

As part of Pinterest’s ongoing work to make the internet a more inclusive and positive space, the incubator fund elevates the work of historically marginalized communities through financial and educational support.  

The Creator Inclusion Fund was started because Pinterest saw a need to uplift Creators from communities that have been disproportionately underrepresented - including Black, LGBTQIA+, Asian, Indigenous people, as well as people with disabilities. While last year’s efforts were focussed on LGBTQIA+ creators, this year, the programme will be heroing UK-based Black creators.

Applications for this year’s Creator Inclusion Fund will run from 11th-22nd September. Following a judging process, successful applicants will be invited to join a six-week programme learning how to succeed on Pinterest, supported by editorial trends, monetisation opportunities and brand briefs as well as a cash grant. 

A selfie image of creator Gabrielle Eva

As a Queer Black woman with a background in fashion and beauty, I have continually encountered barriers in entry to the creative industry. I’m not alone in this and I know many others from marginalised groups who face the same struggles. Pinterest’s Creator Inclusion Fund really changed things for me and I’m truly proud to have been a part of it. It not only provided a financial boost, but more importantly, it opened up opportunities and allowed my creativity and confidence to flourish.

Gabrielle Eva, 2022 Pinterest Creator Fund recipient

A headshot of Hannah Ngakane, Strategic Partner Manager at Pinterest

Our mission at Pinterest is to inspire everyone to create a life they love. But we know you can’t really be inspired if you don’t feel represented. Our fund helps elevate the incredible work of underrepresented Creators, giving them a voice and platform, as well as a cash grant and access to tools and resources they need to succeed. I can’t wait to meet some of the UK’s most inspiring Black creators this time round, and help them connect to audiences around the world.

Hannah Ngakane, Strategic Partner Manager at Pinterest

Since its inception, the program has provided support and a path to success to Creators around the world. To apply for the fund click here.

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