Today, we hosted Pinterest Presents, our first global advertiser summit with sessions in the US, UK, France, Germany, Canada and Australia, offering attendees an immersion into our global vision to build a positive and inclusive platform.
More than 450 million people around the world come to Pinterest every month to find inspiration to create a life they love and brands play an incredible role in shaping this positive environment. This summit gave attendees an exclusive look at our latest ad product updates, including Pinterest Premiere, a new video ad solution enabling advertisers to engage their audiences at scale thanks to exclusive video placement, as well as Pinterest Trends and Conversion Insights, our latest planning and measurements tools that will show actionable insights to help advertisers optimize their performances and opportunities to reach consumers. We also unveiled a new study on Gen-Z and men users, offering advertisers key insights on the two audiences that are key drivers of Pinterest’s new user growth in the US.
During the 90 minute virtual event, the global marketing community had access to inspiring talks and creative sessions led by an exciting line-up of Pinterest speakers such as Pinterest’s CEO, Ben Silbermann and Andréa Mallard, Chief Marketing Officer as well as a range of compelling local industry voices, including Walter Frye, Vice President of Global Brand Engagement & Design, American Express.
With a focus on accessibility, Pinterest Presents was certified as a DICE-recommended event with the maximum score of 100%, and was created in collaboration with Sinéad Burke, the Founder of Tilting the Lens.
Please find additional information about Pinterest Presents at Pinterest Business.