Pinterest announces today that media industry leader Aya Kanai, Editor-In-Chief of Marie Claire, will join the company as Head of Content and Creator Partnerships. Kanai will lead the company’s global vision for editorial integrations between creators, publishers and the product, bringing fresh and inspiring content to the platform. Prior to Marie Claire, Kanai spent nearly twenty years as an editor at publications including Cosmopolitan, Women’s Health and Teen Vogue.
The announcement comes as Pinterest increasingly focuses on new, curated features including the Today tab and Shopping Spotlights, where fresh, stylish and positive content from experts, creators and publishers are surfaced to Pinners every day.
“I am thrilled to be joining the Pinterest team. I have spent my career celebrating the vast diversity of personal style, bringing stories to life through images, video and features. It is more important than ever that a range of voices and styles are discoverable and representative of all. I am looking forward to evolving the creative ways we can inspire Pinners, while giving brands new ways to reach this growing audience.” - Aya Kanai, Head of Content and Creator Partnerships at Pinterest.
“We’re excited to welcome Aya to the team and tap into her unique expertise. Pinterest sits at a distinctive space between visual discovery and wonderful ideas created by people around the world. Our content and the publishers and creators behind it is what differentiates us from other platforms. With Aya’s vision, creativity and leadership working at some of the world’s leading media companies, we’re looking forward to redefining what it means to discover fresh inspiration on Pinterest for a new generation of Pinners to enjoy.” - Evan Sharp, Co-founder at Pinterest.
Before her appointment at Marie Claire, Kanai has been Hearst Magazines Chief Fashion Director since 2016, overseeing the fashion content for Cosmopolitan, Women’s Health, Seventeen, Good Housekeeping and Women’s Day. She also managed fashion styling for HearstMade and supported special projects for Hearst Magazines digital sites including HarpersBAZAAR.com, TownandCountryMag.com, OprahMag.com and Esquire.com. In 2015 and 2016, Kanai appeared as a judge on the Lifetime reality television series Project Runway Junior. Prior to that she was the Style Director at Amazon’s Shopbop.com. In 2008 she was the senior fashion editor at Teen Vogue and, from 2004- 2007 fashion director at Nylon. Kanai is a graduate of Oberlin College where she was a Double Major in Visual Art and Religion with a minor in East Asian Studies. Kanai lives in Brooklyn with her husband and daughter.
Pinterest is a visual discovery engine more than 400 million people use each month to find inspiration for their lives, including recipes, home and style ideas, travel destinations and more. People have saved more than 240 billion Pins across a range of interests, which others with similar tastes can discover through search and recommendations. Headquartered in San Francisco, Pinterest launched in 2010. Available on iOS and Android, and at pinterest.com.